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In this week's news, Spotify is focusing on video advertising as a strategic priority, Pinterest has partnered with Dotdash Meredith to bring nearly 200 original videos to its platform, and Gamers are becoming increasingly comfortable with in-game ads, according to a new report from Comscore.

In this week's news, Meta is introducing messaging engagement features, developing a decentralized social app, while TikTok partners with Dentsu Digital to integrate TikTok's Events API into Dentsu Digital's X-Stack Connect globally.

Hotspex Media: The Story Behind the Programmatic Planning and Buying Agency

In This week's News Pinterest Tests New ‘Premiere Spotlight’ Ads on its Search Page, TikTok introduces paywalled content, with videos up to 20 minutes long, and Reddit aims to make New Features Easier to Use.

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This week's news brings exciting updates from TikTok as they introduce their new Brand Safety and Suitability Partners. Meanwhile, LinkedIn is expanding its advertising capabilities by adding more ad targeting criteria. Finally, performance agencies are discovering a new revenue stream and acquisition channel through TV, unlocking its potential for growth.