Josh Rosen, Hotspex Media President, recently joined Aimee Newell Tarín and Mat Broughton on an episode of ExchangeWire’s MadTech Podcast to discuss the latest developments in media, marketing, and ad tech.
Their conversation dives into the challenges Google faces as DOJ pressure intensifies, the impact of Australia’s social media ban for under-16s and Amazon’s newest app.
Check out the full episode here.
Let’s set the record straight: if we really heard 99 “no’s,” we wouldn’t still be in business. As a media buying and planning agency, what we’ve experienced instead is a learning curve that highlights an unaddressed issue in advertising and marketing. The problem isn't that brands keep rejecting our pitches -- it's that there's a disconnect between what the brands say they value and want, versus the reality of how they actually make their decisions.
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We’re proud to announce that Hotspex Media has been recognized as a 2024 Canada’s Most Admired™ Corporate Cultures Award winner in the Growth category!
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On August 9, the World Federation of Advertisers announced the discontinuation of the Global Alliance for Responsible Media (GARM), a crucial initiative aimed at monitoring brand safety in digital advertising.In response to this significant change, our President Josh Rosen shared his thoughts with Forbes, emphasizing the need for brands to adapt to the evolving landscape of digital advertising.
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